Why Blog by Rohit?

18 09 2009

We were fortunate to have one of Ogilvy PR’s social media experts in Sydney last week, Rohit Bhargava. Rohit is the author of Personality not Included, and is a Top 50 blogger as ranked by AdAge with his Influential Marketing blog.

In this podcast by BNet Australia, Rohit explains what the role of a blog is for a business and how he managed to develop such a substantial following and what others can learn from his success.

Rohit has also just posted 5 myths on social media, which I recommend. Great post.

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